The world’s first smart hairbrush, Hair Coach, utilizes advanced technology to improve your hair over time.

The product is produced in corporation between Kérastase and L’Oréal. The brush is synchronized with your smartphone and generates valuable data on your hair through sensors that are connected to an app. The data collection starts automatically when your hair is being brushed. All the data will be transferred to your phone via Bluetooth Low. Hair Coach keeps track of the degree of dryness and elasticity.